I agree with all of the anti-persona comments out there. Still, I think there are two key types of personas.
Functional Personas are what we are all discussing here, as personas based off of research and meant to synthesize the users for driving design decisions. Influential Personas are what cause all of the chaos in this post and the anti-persona camp to exist. These are the 'fake' personas made from friends, family, and facebook pictures. They are used to get buy-in from upper management and marketing to put a face to the product but should never be used by the design team to drive decisions. If we can accept this distinction, I see a valid use for both types of personas but would caution the terminology before we have more confusion in the internal IxD language. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=39645 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [email protected] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
