>
> I don't understand this at all.
>
> How can we avoid it?
>

Agreed.

It's foolish to think like an engineer when dealing with human beings.
People don't follow light-switch logic — the don't operate in 1s and 0s. In
the same way that it's impossible for a journalist to be truly objective,
the very act of your designing a solution means you're persuading and
influencing behavior one way or another. This notion isn't to be shunned,
it's to be embraced.

-r-
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