Looks like my thoughts have been confirmed, by someone.

Selling development tools and having a developer community is one of the best kept secrets in the "Evangelist" style of Marketing.

The first time a FLEX developer bids on a project and the client tells them they are using Adobe Scene7, that's when the issues begin, and once they begin, they will get worse.

Prior to the acquisition of Macromedia, Adobe was a fairly even player with Photoshop, Illustrator and PDF, primarily and imaging and document firm.

Now, if Scene7.com does what I think it will be doing, and as you seem to have confirmed below, it is going to take the momentum of the Flash Player, begun by FutureWave Technologies (an honorable group), Macromedia (an honorable group), and take that into the Developer Arena Capitalizing on the all the wide-spread knowledge that Flash and more recently FLEX developers have provided for them.

"Shortage of work" is a relative term. Ask any developer who has bid on eLance.com and you'll understand the dynamics of bidding against others for contracts.

If it turns out that Adobe begins to take the momentum achieved by it's predecessors, namely it's acquisitions (which is has a right to), and it's developers (which, if Scene7.com turns out to be as you describe and I believe it will), then it is an ETHICAL ISSUE that will not go away, and I'm giving fair-warning to any developer out there (and yes, I do have the experience I've said I do to the gentleman out there that questioned that).

I've been through thousands of pages of an unamed companies documents to find out how they really work, and how they really look at Developers. Adobe appears to be on that same road, and the more signs I see of it, the more I will support other efforts.

For those inclined to be offended easily, I'd ask not to shout against me or anyone else giving an opinion, but For your own sakes, keep an eye on ACTIONS not WORDS. You'd be surprised what larger corporations, especially ones that we all know the name of [not Adobe] that gained their momentum on the backs of the developer community, only to turn against them with hidden DLL API's, hacks against licensed technology to make it perform poorly under their platform, etc. (again this is not Adobe as I just said).

However, when a Consumer Software company, which Adobe was, starts changing Acrobat to have an SDK (that's their right) and but then goes beyond that to provide a far better Plug-in, only made possible by the light weight plug-in efforts of FutureWave, and for the past few years gaining momentum on the development efforts and expensive purchases of development tools ; when that line is blurred it will ultimately turn out bad for the developer.

For the gentleman who said "shortage of jobs" again, that's not the issue as I just explained in eLance.com / The issue is that people will Buy and will Trust Adobe more than a developer or even a small development firm when it comes to bidding online. Local efforts are different.

If the below turns out to be true of FLEX vs. Scene7.com (a potential guise of a Consumer mid-level Product Manager), then the FLEX, and more especially the ActionScript component and development community as a while since Macromedia's aquisition will have at that point been betrayed and yes, at that point, or any sign of it (in the form of Actions, not Promises, do not trust the promises of a large Corp. unless you've tried them true), if there is that sign or signs, then yes it's time to get on with it and get out and support more honorable people like Apple and Steve Jobs.

At this point I wish Macromedia never sold to Adobe.com / This isn't looking pretty for the FLEX community. I'll certainly keep my Lexis- Nexis handy and press contacts (and in several years, if it turns bad, the FTC and DOJ).

-r

On Aug 27, 2008, at 11:17 AM, Battershall, Jeff wrote:


At this point, Adobe is not likely to abandon Scene7 due to developer concerns. The way I see it, Adobe has been taking on consulting engagements for some time, just like IBM does, and I think having an offering of best of breed off-the-shelf solutions fits in well with that strategy. I don't think it interferes with the prosperity of Adobe solution providers or individual developers, in fact having such solutions available may make more possible to deliver on projects by not having to reinvent functionality. It is what it is and there's no shortage of work, so let's get on with it.

Jeff

-----Original Message-----
From: [email protected] [mailto:[EMAIL PROTECTED] On Behalf Of Robert Thompson
Sent: Wednesday, August 27, 2008 11:05 AM
To: [email protected]
Subject: [flexcoders] Whitepaper and Webinar -- Please read the Scene7.com posts Objectively

There is no harm meant in my postings.

I'm posting so we are all aware of what may be going on with Scene7.com and it's implications to the FLEX and Flash CS3 development community.

I'm a freelance developer, not with a large corporation.

The Whitepaper is available on www.Scene7.com and I highly recommend posting any concerns and questions to the e-mail address of the CEO in there.

I also recommend attending the Webinar on the subject tomorrow (I believe it's Thursday).

-r



Reply via email to