On March 2, 2003 04:30 pm, Fred wrote:
> > Our German/American car company [Chrysler] is betting its future
> > on the viability of uniqueness.
>
> But it (the Chrysler division, anyway) probably makes most of its
> money on minivans...
I wonder. They might have the most sales in dollar terms but I doubt they
have waiting lists for minivans. When Dodge brought out it's new pickup a few
years ago the goal was to turn some people off. They new they'd never be the
#1 seller so better to be different with an edge then to be a me to clone. Me
to means competing on price and that's a losing game.
Nick