Sqlite has Big names. May be this should be showcased at the sidebar on the front page.
Does it need any other brand building activity? Atleast we got a better with those names. regards ragha ****************************************************************************************** This email and its attachments contain confidential information from HUAWEI, which is intended only for the person or entity whose address is listed above. Any use of the information contained herein in any way (including, but not limited to, total or partial disclosure, reproduction, or dissemination) by persons other than the intended recipient(s) is prohibited. If you receive this e-mail in error, please notify the sender by phone or email immediately and delete it! ***************************************************************************************** ----- Original Message ----- From: John Elrick <[EMAIL PROTECTED]> Date: Monday, December 17, 2007 7:06 am Subject: Re: [sqlite] Improving performance of SQLite. Anyone heard of Devic eSQL? > John Stanton wrote: > > This also is an anecdote from some time back. As we were signing > a > > fairly significant software contract with a large organization > their > > manager told us "You guys know nothing about marketing. Your > > presentation was unprofessional, no glossy brochures, no audio > visuals > > and we would not have bought except that you were the only ones > who > > convinced us you could do the job". We just smiled and watched > the > > ink dry while we pondered "where did we go right?". > > > > The simple truth is that if you hype a product and sell it into > an > > area where it is inadequate your triumph is short lived and the > scorn > > and litigation enduring. On the other hand if you deliver a > solution > > which works as well, or preferably better, than proposed you have > > generated raving fans who will buy again and endorse your product > to > > all and sundry. Which is the better model? > > To quote a former programs manager for Bank of America "the first > solution which meets my business needs and performs the job > adequately". In this case, adequately can be defined as loosely as > "doesn't crash too often" or as stringently as "positively no > errors", > depending on the business use. > > Keeping the discussion academic, "hype a product..." is a business > model > that apparently has been used to at least some degree by a company > called Microsoft. It tends to work because the model permits them > such > an early lead that even better products have difficulty catching up. > > I do most of my programming in Delphi, a Borland product which > remains > in my opinion, even in its shadow of former glory state, a far more > straightforward and powerful product than Visual Studio. Borland > has > always been a technical company, not a market driven one and its > flagship product is surviving only because it remains a more well > rounded Windows solution than its competition. However, it is only > surviving and is unlikely to actually thrive ever again. > > So my suggested answer is, the proven model is "dominate the market > early with an adequate product". If your product is very good and > even > better than proposed, all the better. But if you are "Johnny come > lately", you will likely lose unless your product is very, very > good. > And, whether we like it or not, a big part of market domination is > to > convince all the decision makers (management) and decision breakers > (engineers with influence) that yours is the safest choice to make. > > FWIW > > > John Elrick > > -------------------------------------------------------------------- > --------- > To unsubscribe, send email to [EMAIL PROTECTED] > -------------------------------------------------------------------- > --------- > > ----------------------------------------------------------------------------- To unsubscribe, send email to [EMAIL PROTECTED] -----------------------------------------------------------------------------
