On Tuesday, May 14, 2013 5:08:34 PM UTC-7, b0b wrote:

>
> That's true for some of them, however most users are also good at 
> discarding clown or iditiotic comments.
>
Probably, but I don't have hard statistics on the size of most vs some, as 
a percentage of those who visit the page. IF I had to guess, 10-25% of 
people could be dissuaded if there are 1 good, 1 bad, and 1 mediocre 
comment vs 3 glowing positives in the top 3 comments. 
Without the ability to isolate all factors, of course, most developers here 
have seen a slump in downloads when the most visible comments are. 
 
I don't think many marketing people would disagree that the three most 
visible comments have more weight than the ones they have to work harder to 
find. Which brings up your next point . . . 

On another subject, what baffle me is that for an app that get much more 
> good reviews than bad by a large margin, it looks like Google will favor 
> bad reviews to put in the top 3 (and they can stay there for a while). Like 
> if Google found it fun to make developers look bad by putting bad reviews 
> in front. 
>

A bigger change than the reply to comments feature was the default sorting 
of comments by "helpfulness". A bigger change would be if it actually 
worked. Some time back, you were at the mercy of whatever three people 
commented last. The biggest trolls knew and exploited this fact to the 
point they would even say "I will update this one star comment every day 
until I get my demands in this app". 

Now, well, you are at the mercy at what Google decides. 

Their algorithm seems to prefer to have at least one negative comment on 
the front page. Fun may not be the intent - they may wish to make their 
store look more credible by showing a bit more variety. Studies show that 
both positive and negative reviews increase buying behavior - for the store 
as a whole. But that can be at the expense of individual apps. 

I don't believe for a second that what is shown is a true reflection of 
what people have voted as the most helpful. It may be one of many factors, 
but it doesn't even appear to be the dominant factor. 

Example:
 "Invents a new way of displaying RSS feeds that is far from intuitive"
Trouble with this comment, as I mentioned in my reply, the app doesn't show 
any RSS feeds and they probably meant to review another app. 

There is no way a large number of reasonable people voted this comment as 
the most helpful of all time. Even if they don't like the app, there are 
plenty of better, true reasons. 

Yet this comment was front page news for a week. 

Nathan


 

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