Graham Lauder wrote:
<--stuff snipped-->
There is a difference between old Users and New Users no doubt. The thing
that is highlighting the limitations of the present site is a recent
marketing campaign that was a little less successful than we would have
liked.
We used Google ads to aim people at the Download page, now while we got lots
of Click-throughs they didn't turn into lots of Downloads.
My opinion is and was that we expect too much from the casual Ad clicker. The
step from a slight curiosity to Downloading an Unfamiliar hundred Megabyte
piece of software is a big one, especially if that person is on Dialup,
(Which is the vast majority globally).
Just out of curiousity, were they directed to the home page or ???
<--lots more snipped-->
--
===================================================
MzK
Kay Schenk
"It's no secret that in times of stress you turn
to potatoes."
-- 'Daniel' to 'Betty', "Ugly Betty"
---------------------------------------------------------------------
To unsubscribe, e-mail: [EMAIL PROTECTED]
For additional commands, e-mail: [EMAIL PROTECTED]
