One test of the validity of any label to a particular approach is whether or not groups of practitioners can reasonably be expected to apply it to themselves and advocate it as part of their offering.
I highly doubt any designers that work in individual, small expert team, rapid style would hold out their approach to the field and potential clients or companies as "genius design," or "ego-centric." This is at the heart of why both of these labels fail, even if you are willing to apply them to the approach you say you use from time to time. You are not fully describing the complex set of approaches that experienced non-UCD-practicing designers utilize and advocate for many real-world situations. The section of your book on "genius design" is a fraction of the size and depth of the other methodologies you describe. I concur that most design efforts overlap Expert-Rapid/ACD/UCD. I'll advocate "Expert-Rapid Design" as it's descriptive of both what's necessary to employ such an approach and the time-constraints found in many real-world situations that generally lead to its use. It's a non-judgemental, psychologically-centric, or "anti-term" (coined by advocates of other, implied "better" methodologies), and can be legitimately advocated in a variety of real-world situations. It would be intersting to give UCD and ERD practitioners the same project, (say a medical device) with a small budget and extreme time constraints and see the results in the finished product. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=24685 ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
