Correct. And they continually iterate their products, which are
easily changed, based on user feedback. I think sometimes we may lose
sight of the world of tangible electronic products with UI's that run
on embedded software and maybe even no internet connection. It seems
like we wouldn't want to narrowly define "interaction design" to mean
"web page design." With that in mind, there's probably something to
be said for the talented interaction designer taking a prudent route
in non-web situations and testing their designs prior to launching a
product with millions of dollars on the line and no way to put the
genie back in the bottle.
-al
On Jun 23, 2008, at 9:13 PM, Spencer Nowak wrote:
I don't think the companies you mentioned should even be considered
exceptions to the rule. Facebook and 37signals both practice
self-centered design. 37s uses all their own products internally, and
I imagine most Facebook devs are the right age to be on Facebook. By
testing their designs against their own expectations, they can
approximate the UCD process with less overhead and a much shorter
turnaround time. Their success actually has a lot to do with their
ability to internalize UCD, and is most definitely not a good example
of why UCD is broken.
Their approach can only work when the target audience and the
devs/designers are drawn from a relatively homogeneous group with
shared core values around which the application can be built. In
cases where the target audience isn't likely to include a lot of
devs/designers, traditional UCD methods are still the best way to
ensure that the needs of the audience are addressed.
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Posted from the new ixda.org
http://www.ixda.org/discuss?post=30642
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