On Feb 23, 2009, at 12:15 PM, Sara Summers wrote:

"If designers want to affect those decisions they must learn to look at the world from strategy executives' perspectives just as they look at the world from their users' perspectives when designing products for them."

Your dead on with this concept, however I would love to hear more about how designers can gain executive perspectives.

In a word: Money.

Learn to look at your company's business in pure financial terms and it will go a long way towards your understanding of how to work with your executives. If you open your companies yearly financial reports and don't "get" them, well, there's your first place to start to digging in.

--
Andrei Herasimchuk

Chief Design Officer, Involution Studios
innovating the digital world

e. [email protected]
c. +1 408 306 6422

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