Oooohh! The dreaded estended warranty game during the
holidays.  I've some friends who worked for some of
the big chain electronics stores in the Ohio Valley
and the tales they have told me about being pressured
to sell this stuff.  It was required of them to
maintain a sales quota ratio, of sales with extended
warranty(insurance)to straight sales.  They hated it
too.  

Those who do sales for a living will often call it
"selling the blue sky".  The insurance is half or more
of the value of the sales price(often 25% more than
the store cost of the item). Asian electronics are
quite cheap to buy in quantity and the mark up in
retail is incredible.  They can place a highball price
on the item and claim it is on sale 20% off.  If they
can finance it for you, then they can more money yet
on the item.

Example:  $250 dollar camera 20% off = $200. Cost of
camera to store $80, gross profit after sale $120.
Extended warrenty $125 or half of full price.  Total
cost if E/W is purchased $325.($245 gp now) Financed
for 12 months at 9% will cost about another $20 with
$22 per month payments.  All this can be churned by a 
good sales person on a product originally costing his
company $80. Thus an example of a 3:1 pr.  So you can
see why the stores push the clerks to try to sell this
policy....and this is just a rough example of it too.

JW




--- Wilton Shaw <[EMAIL PROTECTED]> wrote:
> Hello,
> I'm in the process of purchasing a Fuji  FinePix
> S-3000 camera and the 
> salesman I talked to said I need insurance to
> protect the camera. He 
> wants to sell me a five year plan for $50,00, which
> is half of the usual 
> $100.00 charge that Fuji will ask me for after the
> initial 90 day 
> protection is up. He says digital cameras can have
> problems and 
> insurance is important. What do you think?
> 
> Wilton
> 
> 
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