Ah remembered the word!!!!!!!!! "Good Will", so looked it up for you!!!!!!!!!!!! Like I said, clients are not considered an asset, but as you can see below, "an intangible asset". Guess it goes back to the ole saying, it is worth what someone will pay for!!!! diana from indiana

"Goodwill is seen as an intangible asset on the balance sheet because it is not a physical asset such as buildings and equipment. Goodwill typically reflects the value of intangible assets such as a strong brand name, good customer relations, good employee relations and any patents or proprietary technology."



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