On Jul 21, 2006, at 6:35 PM, Bill Cavalieri wrote:

And don't forget that an unsatisfied customer promotes a bad message far wider that a satisfied customer a positive message.

I don't agree with that at all.

A happy customer has as much influence, if not more, than unhappy ones. When I'm happy with a product you won't hear from me. You can't please everyone, and as is very evident in this list, some can never be.

It is a physiologically proven theorem that it takes 7 positive actions to counteract just 1 negative action. As you said it yourself, the fact is that most happy people do not broadcast their feelings. Therefore it might take 49 satisfied REALbasic users to cancel the effect of one dissatisfied user in regards to public perception.


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