I can’t figure out what the story is here. The lede is that ratings are 
disastrously low, which should mean NBC is going to suffer great losses. The 
last paragraph of the original article says NBC anticipated the shift to 
streaming and is set to turn a profit. So what’s newsworthy about this?

> On Feb 11, 2022, at 6:20 PM, 'Bob Jersey' via TVorNotTV 
> <[email protected]> wrote:
> 
> NBC brass at a presser noted that "the numbers" are not unexpected, but that 
> advertising effectiveness is improved by the increased streaming capacity, 
> while OLY showrunner Molly Solomon and Mike Tirico expressed confidence with 
> what went down at Opening Ceremonies...
> 
> https://www.hollywoodreporter.com/tv/tv-news/nbc-2022-olympics-peacock-streaming-ratings-1235091738/
>  (link)     B
> 
> Paul Murray, to John Edwards and moi, Feb 9th:
>> NBC’s Olympics ratings are terrible. That doesn’t mean the Games are dying.
>> Thanks to social and digital media, the Games could be “one of the 
>> most-viewed video events in U.S. history” 
>> 
>> https://www.washingtonpost.com/media/2022/02/09/nbc-olympics-ratings/
> 
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