The information seems to be coming from network press releases so maybe journalists are just taking their word for it.
> On Feb 14, 2022, at 5:30 PM, Kevin M. <[email protected]> wrote: > > > Questions: There isn’t currently a ratings service being used by the industry > to track viewers, so how are audience numbers being compiled and analyzed? > >> On Mon, Feb 14, 2022 at 9:59 AM PGage <[email protected]> wrote: >> I agree it is a muddled story. As I have been arguing for some years now, >> every story about reduced ratings for major TV events should include some >> estimate of what the expected decline would be based on established trends, >> to allow judgement if the decline in this instance was more or less than >> expected. This story starts to do that, then wanders off. >> >> Similarly, it starts to say ratings decline is a disaster, then wanders into >> maybe not so bad. >> >> The actual story is that ratings, while not irrelevant, do not mean what >> they used to. First, because of all the other ways people view tv content, >> and other ways corporations have and are finding to monetize that. Second, >> because, somewhat paradoxically, in a universe in which ratings are severely >> down all over, even CSI range numbers can be financially useful. >> >>> On Mon, 14 Feb 2022 at 9:45 AM <[email protected]> wrote: >>> I can’t figure out what the story is here. The lede is that ratings are >>> disastrously low, which should mean NBC is going to suffer great losses. >>> The last paragraph of the original article says NBC anticipated the shift >>> to streaming and is set to turn a profit. So what’s newsworthy about this? >>> >>>>> On Feb 11, 2022, at 6:20 PM, 'Bob Jersey' via TVorNotTV >>>>> <[email protected]> wrote: >>>>> >>>> NBC brass at a presser noted that "the numbers" are not unexpected, but >>>> that advertising effectiveness is improved by the increased streaming >>>> capacity, while OLY showrunner Molly Solomon and Mike Tirico expressed >>>> confidence with what went down at Opening Ceremonies... >>> >>>> >>>> https://www.hollywoodreporter.com/tv/tv-news/nbc-2022-olympics-peacock-streaming-ratings-1235091738/ >>>> (link) B >>>> >>>> Paul Murray, to John Edwards and moi, Feb 9th: >>>>> NBC’s Olympics ratings are terrible. That doesn’t mean the Games are >>>>> dying. >>>>> Thanks to social and digital media, the Games could be “one of the >>>>> most-viewed video events in U.S. history” >>>>> >>>>> https://www.washingtonpost.com/media/2022/02/09/nbc-olympics-ratings/ >>>> >>>> -- >>>> You received this message because you are subscribed to the Google Groups >>>> "TVorNotTV" group. >>>> To unsubscribe from this group and stop receiving emails from it, send an >>>> email to [email protected]. >>>> To view this discussion on the web visit >>>> https://groups.google.com/d/msgid/tvornottv/7779152a-3804-4f6f-a618-dcf9d8993073n%40googlegroups.com. >>> >>> >>> -- >>> You received this message because you are subscribed to the Google Groups >>> "TVorNotTV" group. >>> To unsubscribe from this group and stop receiving emails from it, send an >>> email to [email protected]. >>> To view this discussion on the web visit >>> https://groups.google.com/d/msgid/tvornottv/0FB56361-8DFB-4444-BFCD-FFDB5D8F4850%40gmail.com. >> -- >> Sent from Gmail Mobile >> -- >> You received this message because you are subscribed to the Google Groups >> "TVorNotTV" group. >> To unsubscribe from this group and stop receiving emails from it, send an >> email to [email protected]. >> To view this discussion on the web visit >> https://groups.google.com/d/msgid/tvornottv/CAKGtkYK-TXOREWG1%3DvsGd2GE3Kx1K-mQB31Td-eTnUPi20minw%40mail.gmail.com. > -- > Kevin M. (RPCV) > -- > You received this message because you are subscribed to the Google Groups > "TVorNotTV" group. > To unsubscribe from this group and stop receiving emails from it, send an > email to [email protected]. > To view this discussion on the web visit > https://groups.google.com/d/msgid/tvornottv/CAKgmY4DfqXg27yvY9bSsKAT6vXC-7VFjy9%3DBCfwOYiZCw2kfSg%40mail.gmail.com. -- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. To view this discussion on the web visit https://groups.google.com/d/msgid/tvornottv/8232768F-1511-40EF-A020-D8E2F799EB1D%40gmail.com.
