Hi, I agree with Pine. There is a majority of people who actually oppose the rebranding proposition. I don't quite understand why this is still going forward (except that it is difficult to acknowledge a mistake and take steps backwards - but it is sometimes necessary). Have other options even been considered?
-speaking in my own name here- Diane On Fri, Sep 6, 2019 at 7:35 AM Pine W <wiki.p...@gmail.com> wrote: > Hello Zack, > > Thank you for the report on Meta. > > I am troubled by your statement in this email that "There is considerable > support for the brand proposal and general appetite to improve our > movement’s branding system." What that statement appears to omit is that, > according to the report on Meta, there is also considerable opposition to > the rebranding proposal. > > > Can you explain why you characterized the proposal as having "considerable > support" without in the same sentence acknowledging what appears to be > considerable opposition? > > > Of the three top-level metrics that the report on Meta displays that > measure community and affiliate support or opposition regarding the > rebranding proposal, one of the three metrics is in favor and two of the > three metrics are opposed. If this was an RfC, and I was using those > measures of sentiment to evaluate support and opposition regarding the RfC, > I would probably close the current rebranding proposal as declined. > > Pine > > ( https://meta.wikimedia.org/wiki/User:Pine ) > > > > On Thu, Sep 5, 2019, 20:49 Zack McCune <zmcc...@wikimedia.org> wrote: > > > *Summary* - We want your help with a voluntary, OPT-IN design process for > > movement branding. Please join the in-depth discussion group, or watch > for > > updates on Meta-Wiki. > > > > > > Hello all, > > > > After 4 months of community consultation, spanning dozens of affiliates, > > several mailing lists, community conferences, and Meta-Wiki, I am pleased > > to share a summary of feedback on the proposed 2030 movement brand > strategy > > . > > > > From more than 319 comments, representing 150 individual contributors and > > 63 affiliates, we assessed 6 major themes in feedback: > > > > 1. > > > > Reducing confusion > > 2. > > > > Protecting reputation > > 3. > > > > Supporting sister projects > > 4. > > > > Addressing (legal, governmental) risks > > 5. > > > > Supporting movement growth > > 6. > > > > The process of change > > > > Please visit our feedback summary page to learn more . You will see > > examples of comments within each section, along with a rough indication > of > > how many of the comments that we received were related to each theme. > > > > The comments sometimes contradict one another, showing that across our > wide > > movement’s experience, different points of view are common (and a sign of > > health!). To visualize these tensions, we have created “polarity maps” > > which are used to help visualize how different arguments coexist in > tension > > with each other. > > > > Ultimately, the comments provided from you all are very thoughtful and > > useful guidance on what is needed to make our movement’s branding > > successful. One can read the 6 themes above as “criteria” for assessing > > branding systems. > > > > == Thanks == > > > > I would like to thank the organizers of Iberoconf, Wikipedia Education > > Summit, and the Wikimedia Summit for inviting us to hold discussions > during > > their sessions. I would also like to thank my colleagues Elena Lappen, > > Samir Elsharbaty, and Blanca Flores who conducted extensive parts of this > > consultation. To the hundreds of people, and dozens of affiliates > > commenting, thank you for reviewing the proposal and offering your > > perspectives and insights. > > > > > > == Next steps and staying involved == > > > > There is considerable support for the brand proposal and general appetite > > to improve our movement’s branding system. Further, we believe that > > critical feedback on the proposal offers direct guidance for precisely > what > > branding must do to be successful for our movement. We have shared these > > insights and our proposed continuance with the Board of Trustees, who > > approved continuing these efforts. > > > > Acting on community insights, we will be collaborating on formal brand > > naming, visual identity, and brand system design that will use > “Wikipedia” > > as the central reference point. The resulting system will be OPT-IN for > > affiliates. > > > > This design process will be guided by a “brand network” – a group of > > volunteers who would like to continue advising on brand during this > > consultation. Dozens of people have already volunteered, and we invite > you > > to join the group. We will use a group on Wikimedia Space to host this > > discussion and the group will be closed to allow candid discussions and > > room for iterations. EVERYONE IS INVITED TO JOIN . If you do not want > to > > commit to the in-depth, longer term discussions that will be happening > > within the brand network group, we will still be tracking comments left > on > > the project’s Meta-Wiki page . Furthermore, all important ideas and > > updates originating from the brand network discussion will be shared > > publicly to mailing lists and Meta-Wiki. > > > > The development of this proposed identity system will take approximately > 6 > > months. As stated, regular updates will be shared to mailing lists, > > Wikimedia Space, and Meta-Wiki . Please engage us where you are most > > comfortable! Once complete, community groups will have the power to > decide > > if/when they opt in to using the new system. > > > > Yours, > > > > Zack > > > >  > > > > > https://wikimediafoundation.org/news/2019/02/26/leading-with-wikipedia-a-brand-proposal-for-2030/ > > > > > >  > > > > > https://meta.wikimedia.org/wiki/Communications/Wikimedia_brands/2030_research_and_planning/community_review/results > > > > > >  https://discuss-space.wmflabs.org/g/brand-network and click the gray > > "Request" button. When your request is approved, you will be able to see > > and access the brand network discussion category on the Discuss Space > main > > page. > > > >  > > > > > https://meta.wikimedia.org/wiki/Communications/Wikimedia_brands/2030_research_and_planning > > > > > > -- > > > > Zack McCune (he/him) > > > > Director of Brand > > > > Wikimedia Foundation <https://wikimediafoundation.org/> > > _______________________________________________ > > Wikimedia-l mailing list, guidelines at: > > https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and > > https://meta.wikimedia.org/wiki/Wikimedia-l > > New messages to: Wikimediaemail@example.com > > Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, > > <mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe> > _______________________________________________ > Wikimedia-l mailing list, guidelines at: > https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and > https://meta.wikimedia.org/wiki/Wikimedia-l > New messages to: Wikimediafirstname.lastname@example.org > Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, > <mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe> _______________________________________________ Wikimedia-l mailing list, guidelines at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and https://meta.wikimedia.org/wiki/Wikimedia-l New messages to: Wikimediaemail@example.com Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, <mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe>