On 6/10/2011 8:35 AM, niko20 wrote:
> Exactly, reviews on free apps are always worse. That's why I never
> wanted to make a demo version. And my theory held true. My paid app
> maintained a 4.6 - 4.7 average for over almost two years. Finally last
> month I made a limited demo. Guess what? It's hanging at 4 stars.
> Basically, people that get stuff for free are usually more negative
> about it. 

It's funny, because you'd expect people to to be grateful you'd given
them something for free. I think that there's a non-trivial group of
people who have an entitlement attitude about basically everything,
though, and anyone with that mindset will only download free software
(if they could trivially review paid apps without buying them there
would be another category of reviews we could all complain about...).
Someone with that attitude will not only EXPECT it for free, but also
expect it to be exactly what they want, and they'll complain the loudest
when it's not.

> It's a common marketing concept - something like "cognition
> bias" or such, in which since the user paid for the app, they feel a
> need to justify spending the money and so are more likely to come up
> with something positive to say.

Yes, I've heard of this phenomenon, though I can't remember what it's
called. A "cognitive bias" is the name for a large class of bugs in
humans. See [1] and [2] (I'm sure it's one of these). As a related
aside, for a couple of interesting blogs that talk about ways to FIX
those bugs, see [3] and [4]. I'm not associated with either blog, but
there are occasional gems on both.

Tim

[1] http://en.wikipedia.org/wiki/Cognitive_bias
[2] http://en.wikipedia.org/wiki/List_of_cognitive_biases
[3] http://www.overcomingbias.com/
[4] http://lesswrong.com/

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