On Thursday, January 31, 2013 12:16:07 PM UTC-8, jtoolsdev wrote:
>
> Given inflation in the US right now I don't see lowering a price at 
> all.  Under more normal conditions if the product is aged and time for a 
> price reduction keeping it the same price would be like lowering it.  If 
> anything prices need to go up as they aren't going to give you a break 
> at the supermarket or gas station. 
>

The market is cold and doesn't care about our needs. The cost of providing 
the product has increased over last year. 

I have concluded my experiment. I have concluded that there is price 
resistance between 9.99 and 10.99. 
Although I cannot isolate all factors, I do believe that out of 100 people 
looking at the price, 10 may be dissuaded by seeing 10.99 instead of 9.99.

I think that price resistance is probably greater than between 0.99 and 
1.99 and greater than between 3.99 and 5.99, although certainly much less 
than between 0 and 0.99. 

I am sticking with 9.99 for the time being. I will continue my quest to 
increase the revenue per customer through other means, such as in app 
purchases, where price sensitivity seems to be less. 

Nathan 

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