too much. My customer base is about 85% women (Don't take this the wrong
way) and I wonder if this could be too much and distract or cause
frustration. I have found over the years of working on a Beauty website that
women shopping for these types of products like to have clear direction and
with out a lot of decision. (Please don't beat me up). Mainly this is when
dealing with an older age group from 45 to 70 years of age.
Neal Bailey
Internet Marketing Manager
E-mail: <mailto:[EMAIL PROTECTED]> [EMAIL PROTECTED]
_____
From: Dick Applebaum [mailto:[EMAIL PROTECTED]
Sent: Tuesday, March 09, 2004 4:16 PM
To: CF-Talk
Subject: Re: Marketing / Design ???
I have implement it both ways -- but I like a third way that is a combo
of the 2:
1) When the 1st item is added to the cart, display the cart with its
single line item content -- have buttons for checkout and continue
shopping. But, also display a checked checkbox that says "Display cart
when each item is added to cart.
Then the user can choose if he wants to see the cart displayed or not.
The "shopping" and "Checkout" pages would also contain a "Display cart"
button.
HTH
Dick
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