Re: [marketing-events] LWE Boston Update
Hi On 2006-03-18, at 17:35 , Jean Hollis Weber wrote: Louis Suarez-Potts wrote: * Books: Jean has suggested sending some ODF fellowship books, which is fine; I can display but not sell them. I'd hope that proceeds of any sell also go to OpenOffice.org marketing events. Correction: The books I offered are not "OD Fellowship" books. The publisher's name is Friends of OpenDocument Inc., an Australia- based group that handles money on behalf of several international organisations that are not legal entities in themselves (including, but not limited to, ODFellowship and OOoAuthors). My error. FoOD also publishes relevant books for individuals when requested. J. David Eisenberg's "OASIS OpenDocument Essentials" is the first of these books. What he does with his royalties is up to him. Ah. The other two books are by OOoAuthors and have nothing to do with the OD Fellowship. It's up to the team at OOoAuthors how any proceeds from sales of their books are distributed. My impression is that those proceeds will be spent on promoting OpenOffice.org. Okay. Cool. Anyway, it will be difficult to determine what, if any, sales result from people seeing the samples at the OOo booth at LWE or any other event, unless there is a sudden spike in sales in the early part of April. Agreed. My interest is also to represent OOo the project and product as being robust, interesting, popular. I'd love to also see about other books that I can at the least refer people to, and will be pointing to the Support page and Documentation page for this purpose. I hope someone will have time to update the Support page with OOo2.0 books before LWE (issue 62488). I'll ask website team and [EMAIL PROTECTED] and see if I can do it this weekend. There are about 1/2 dozen people with access there. Regards, Jean cheers Louis
Re: [marketing-events] LWE Boston Update
Louis Suarez-Potts wrote: * Books: Jean has suggested sending some ODF fellowship books, which is fine; I can display but not sell them. I'd hope that proceeds of any sell also go to OpenOffice.org marketing events. Correction: The books I offered are not "OD Fellowship" books. The publisher's name is Friends of OpenDocument Inc., an Australia-based group that handles money on behalf of several international organisations that are not legal entities in themselves (including, but not limited to, ODFellowship and OOoAuthors). FoOD also publishes relevant books for individuals when requested. J. David Eisenberg's "OASIS OpenDocument Essentials" is the first of these books. What he does with his royalties is up to him. The other two books are by OOoAuthors and have nothing to do with the OD Fellowship. It's up to the team at OOoAuthors how any proceeds from sales of their books are distributed. My impression is that those proceeds will be spent on promoting OpenOffice.org. Anyway, it will be difficult to determine what, if any, sales result from people seeing the samples at the OOo booth at LWE or any other event, unless there is a sudden spike in sales in the early part of April. I'd love to also see about other books that I can at the least refer people to, and will be pointing to the Support page and Documentation page for this purpose. I hope someone will have time to update the Support page with OOo2.0 books before LWE (issue 62488). Regards, Jean
Re: [marketing-events] LWE Boston & SF
Hi, (sorry for delay; was putting the package together, inter alia) On 2006-02-23, at 24:29 , Jean Hollis Weber wrote: [snip] What budget will you have for getting brochures printed and similar expenses? It sounds from a later comment in this note that you'll be relying on CD-ROM suppliers to donate them. Will you also be relying on someone to donate the printing of brochures? Probably zero or close to zero budget. I'll ask for donations and see if Team OOo can help here. What usually happens is that we do this out of pocket, ie, I pay for it on my own. What about a banner for the booth? Is one available? Should the booth have one? Does the art project have a banner design? I got a very nice 2'x6' full-colour banner for US$72 for the ODFellowship booth at SCALE, from ultimatebanners.com; you might like to use them if you don't already have another supplier. Thanks for the tip. I'll look into it. We used to have one but last I heard of it Sam H. had it last year. I wrote him about it but I suspect that he has filtered my mail to him as junk :-/ You mention people to staff the booth, but how about planning and preparation? You mention you will try to coordinate the the schedule as well as collateral; would you prefer to have someone else handle all of that, considering how many other things you are responsible for? Of course :-) But I'd never wish to impose such a burden :-). Good grief! Why ever not? That's what community members are for! If you give people the impression that you're always going to do everything yourself, why should anyone volunteer to take on some of the responsibility? I was being a little ironic :-) People are more than welcome, of course, to volunteer their services and help, and I've put out calls for help as is quite apparent by now. Several have come through. cheers Louis
[marketing-events] Other Non-Linux Confs [WAS: Re: [marketing-events] LWE Boston]
hi On 2006-02-08, at 13:22 , James Walker wrote: I would agree here, I always wondered why we target Linux conferences, when what we should be doing is going to the windows ones :-D , but seriously what are the chances of attending something that is more targeted toward windows users, is there such a thing. --Alexandro Colorado We can certainly target others. We had successes in COMDEX, for instance, CeBIT (ongoing) is a big one that transcends linux, and there is JavaOne, we can now attend, as well as other, more mainstream ones. However, the nonLinux ones often ask us for money, or at least it is more difficult to get a boothspace. Still: select some we should target and make a case. Cheers, Louis PS note changed subject. smime.p7s Description: S/MIME cryptographic signature
Re: [marketing-events] LWE Boston & SF
Louis, After sending my previous note, I thought of some more questions regarding the booth at LWE. Does LWE allow sales of books, CDs, etc at booths? If they do, I suggest that you get some OOo-related books to sell. Books were quite popular at both DLS last year and SCALE this year. We didn't sell a lot, but the income can cover the cost of some other items, like printing brochures and a banner. And of course books are good publicity for OOo. As I'm sure you know, most commercial publishers will send 5-10 copies of books at no charge for display and distribution at trade show booths, and there are several user-level books available for v2.0 as well as Andrew Pitonyak's _OOo Macros Explained_ (which can be popular at events that developers attend -- we sold 5 copies of it at DLS within a few hours). Alas, Friends of OpenDocument Inc cannot offer free copies of the two OOoAuthors books, but we can supply copies at the wholesale price. We sold 10 copies of _Getting Started with OOo 2.0_ and 6 of _OOo 2.0 Writer Guide_ at SCALE, and could have sold several more if we'd had them. Regards, Jean
Re: [marketing-events] LWE Boston & SF
Louis Suarez-Potts wrote: What if any funding will be available for travel and accommodation for people helping out? That could make a lot of difference to who might be potentially available to assist. Probably zero. I am scrounging around for my own funding, but that is not certain. What usually happens is that local people, ie, Bostonians, or whatever, help out. Okay. It's good to have this spelled out right up front. What if any collateral is already available? To be frank, I've not investigated this yet. We used to have cdroms and brochures, or at least the digital versions of these, and I'm hoping to use those. What level of help are you looking for? So far, getting the collateral we might have together. I can probably do the scheduling and maybe even drum up support. What budget will you have for getting brochures printed and similar expenses? It sounds from a later comment in this note that you'll be relying on CD-ROM suppliers to donate them. Will you also be relying on someone to donate the printing of brochures? What about a banner for the booth? Is one available? Should the booth have one? Does the art project have a banner design? I got a very nice 2'x6' full-colour banner for US$72 for the ODFellowship booth at SCALE, from ultimatebanners.com; you might like to use them if you don't already have another supplier. You mention people to staff the booth, but how about planning and preparation? You mention you will try to coordinate the the schedule as well as collateral; would you prefer to have someone else handle all of that, considering how many other things you are responsible for? Of course :-) But I'd never wish to impose such a burden :-). Good grief! Why ever not? That's what community members are for! If you give people the impression that you're always going to do everything yourself, why should anyone volunteer to take on some of the responsibility? I'll try to get interest going in this so that we have sufficient booth bodies available and put a call out to the cdrom list for cdroms. But we do need the brochures and any other material. I can also (or anyone else can) start a wiki for the scheduling, as that may be easiest to manage. I can't help there at the moment, as I'm having to work offline almost all the time, just collecting and sending email a few times a day. Cheers, Jean
Re: [marketing-events] LWE Boston & SF
Hi On 2006-02-22, at 21:51 , Jean Hollis Weber wrote: Louis Suarez-Potts wrote: Big news: OpenOffice.org has been given booth space at both the LWE Boston (4-6 April) and SF (15-17 August). Yippee! What we need now is people to help staff the booth. I can give some advice and will try to coordinate the schedule as well as collateral, but would love help in this. For the Boston event, I'm very likely to be there, as I may be giving a presentation there, anyway. if you are interested in helping out in whatever capacity, please let me know! That is good news. Have you mentioned this on a list with a wider readership? I suspect that some potentially valuable volunteers might not be reading this list. Not yet. What if any funding will be available for travel and accommodation for people helping out? That could make a lot of difference to who might be potentially available to assist. Probably zero. I am scrounging around for my own funding, but that is not certain. What usually happens is that local people, ie, Bostonians, or whatever, help out. What if any collateral is already available? And, errr just to make sure we all understand the terminology, what exactly do you mean by "collateral"? It's not a familiar term to me and I may be guessing wrong as to just what it includes. To be frank, I've not investigated this yet. We used to have cdroms and brochures, or at least the digital versions of these, and I'm hoping to use those. What level of help are you looking for? So far, getting the collateral we might have together. I can probably do the scheduling and maybe even drum up support. You mention people to staff the booth, but how about planning and preparation? You mention you will try to coordinate the the schedule as well as collateral; would you prefer to have someone else handle all of that, considering how many other things you are responsible for? Of course :-) But I'd never wish to impose such a burden :-). I'll try to get interest going in this so that we have sufficient booth bodies available and put a call out to the cdrom list for cdroms. But we do need the brochures and any other material. I can also (or anyone else can) start a wiki for the scheduling, as that may be easiest to manage. Thanks! Louis Cheers, Jean
Re: [marketing-events] LWE Boston & SF
Louis Suarez-Potts wrote: Big news: OpenOffice.org has been given booth space at both the LWE Boston (4-6 April) and SF (15-17 August). Yippee! What we need now is people to help staff the booth. I can give some advice and will try to coordinate the schedule as well as collateral, but would love help in this. For the Boston event, I'm very likely to be there, as I may be giving a presentation there, anyway. if you are interested in helping out in whatever capacity, please let me know! That is good news. Have you mentioned this on a list with a wider readership? I suspect that some potentially valuable volunteers might not be reading this list. What if any funding will be available for travel and accommodation for people helping out? That could make a lot of difference to who might be potentially available to assist. What if any collateral is already available? And, errr just to make sure we all understand the terminology, what exactly do you mean by "collateral"? It's not a familiar term to me and I may be guessing wrong as to just what it includes. What level of help are you looking for? You mention people to staff the booth, but how about planning and preparation? You mention you will try to coordinate the the schedule as well as collateral; would you prefer to have someone else handle all of that, considering how many other things you are responsible for? Cheers, Jean
Re: [marketing-events] LWE Boston
On Wednesday 08 February 2006 18:22, James Walker wrote: > > yes I will also suggest to do 'recruiting material' simply because > > a lot of Linux (OOo-users) will be there, they might already know > > the suite, but getting them exciting about participating in the > > community might go a step further. Hi James, From recent experience, I agree with Alexandro here. You have at a Linux conference a range of "client groups". End Users who need help with the use of the product. The sort of collateral they may need is a CD with the latest manuals on board and perhaps some Flash tutorials Potential marketing people who could use material to be able to help push the case for FLOSS with their constituents. We have, in Linux Users, a pool of people who will evangelise on the Operating System or their particular Distro. We need to convince these people that it's the applications that are important to Simple End Users and provide them with the "Gateway Drugs" to feed to Windows users so that they can open the way for easy eventual Migration. It's not our goal to get people to migrate to Linux, but it is the goal of the group we are dealing with here. Copies of the OpenCD for instance, CD 's with Marketing materials New Developers. Have CD's of the source code available and whatever other coding tools that developers need. (Not my field so it would be better to get advice from someone more in the know on the Development side). Give them the CD and say "Here install this, find an itch on issuetracker and scratch it!" Make sure that on all the CDs you put an html file with links to any websites you consider useful to the particular client group. Obviously it should include mailing lists. and lastly curious Windows Users also attend events such as this. More often than not they will be High End Users that control a network or a number of installations. OpenCD and manuals, links to support including StarOffice support are what this group will find most useful. And as Jean noted books and written materials > > I would agree here, I always wondered why we target Linux > conferences, when what we should be doing is going to the windows > ones :-D , but seriously what are the chances of attending something > that is more targeted toward windows users, is there such a thing. > Definite +1. Someone find me a MS sales conf. :) -- Graham Lauder OpenOffice.org Marcon New Zealand [EMAIL PROTECTED] http://marketing.openoffice.org/contacts.html INGOTs Gold Assessor Trainer www.theingots.org Member Open Document fellowship http://www.opendocumentfellowship.org
Re: [marketing-events] LWE Boston
Slapping a Knoppix CD can make the 3 computers run Linux without needing to install on them. I thought about that, I was just concerned about the speed that it would run, but it should be fine both on windows are AMD 64 processors with 1 gig of Ram and DVD writer drives. I can burn 50 to 100 CDs for this, these can go even if I cannot make it. I think the best contact will be Sam Hiser who lives in NYC and he might be able to pull together a buch of swag. As soon as we know who all will be going I will get with someone to make sure the CDs at least make it. What would be really great is if we could do a demo of OOo there. We need a professional demonstration of what OOo is and what it does. If you want to help here, please! Be creative, be original, and make it fun :-) The basic idea: A presentation or scripted demo that demonstrates OOo's ease and power. yes I will also suggest to do 'recruiting material' simply because a lot of Linux (OOo-users) will be there, they might already know the suite, but getting them exciting about participating in the community might go a step further. I would agree here, I always wondered why we target Linux conferences, when what we should be doing is going to the windows ones :-D , but seriously what are the chances of attending something that is more targeted toward windows users, is there such a thing. --Alexandro Colorado CoLeader of OpenOffice.org ES http://es.openoffice.org \ James Walker Central US MarCon
Re: [marketing-events] LWE Boston
I would agree here, I always wondered why we target Linux conferences, when what we should be doing is going to the windows ones :-D , but seriously what are the chances of attending something that is more targeted toward windows users, is there such a thing. --Alexandro Colorado CoLeader of OpenOffice.org ES http://es.openoffice.org \ James Walker Central US MarCon CES, E3, COMDEX (before), also there are many industry summits, like Education technology expo's etc. Basically we need to think 'out-of-the box' and think about the off-line world. There are many computer's show all over and targeting important ones can lead into business opportunities to the ones that participate. -- Alexandro Colorado CoLeader of OpenOffice.org ES http://es.openoffice.org
Re: [marketing-events] LWE Boston
On Wed, 08 Feb 2006 08:04:43 -0600, James Walker <[EMAIL PROTECTED]> wrote: Louis Suarez-Potts wrote: Hi, LinuxWorld Expo Boston is coming soon: 3-6 April. I think it is very important that OOo be fully represented there. Not only is Massachusetts leading the fight for the government use of the opendocument format, which OOo uses, but a lot of media attention has been focused on that fight. I figure the LWE this year in Boston will be more than normally saturated with media. I would like to have a booth focused on OOo and possibly more. I have not checked but am checking now it Sun is planning a booth that would include OOo. If you are interested in helping out with managing the booth, let us know by responding to the [EMAIL PROTECTED] list. As of right now, I am considering going to this, however I cannot make a total commitment to it yet. What is available to get there? If I go, I will more than likely drive, even though it is 16-18 hours one way. If I do drive it will allow me to bring 3 computers total. One running Suse Linux, one with Windows Media Edition 2005, and a laptop with XP. If it is needed, since this conference is a Linux one, the laptop could have Suse Installed for the conference but the other cannot. Slapping a Knoppix CD can make the 3 computers run Linux without needing to install on them. What we would need besides your presence: * collateral * cdroms * banner * t-shirts * giveaways? * anything else? I can burn 50 to 100 CDs for this, these can go even if I cannot make it. I think the best contact will be Sam Hiser who lives in NYC and he might be able to pull together a buch of swag. What would be really great is if we could do a demo of OOo there. We need a professional demonstration of what OOo is and what it does. If you want to help here, please! Be creative, be original, and make it fun :-) The basic idea: A presentation or scripted demo that demonstrates OOo's ease and power. yes I will also suggest to do 'recruiting material' simply because a lot of Linux (OOo-users) will be there, they might already know the suite, but getting them exciting about participating in the community might go a step further. If someone can create the demo's in Impress, it would not be a problem to run it on one of the above mentioned machines. Best Louis Please keep in mind, I am not 100% sure I can make it to this, but I am trying to work everything out. OOo has been in many LWE so far, so repeating attendies might know OOo, but learning about it's community and ways to help might have a more informative result. James Walker Central US MarCon -- Alexandro Colorado CoLeader of OpenOffice.org ES http://es.openoffice.org
Re: [marketing-events] LWE Boston
Louis Suarez-Potts wrote: Hi, LinuxWorld Expo Boston is coming soon: 3-6 April. I think it is very important that OOo be fully represented there. Not only is Massachusetts leading the fight for the government use of the opendocument format, which OOo uses, but a lot of media attention has been focused on that fight. I figure the LWE this year in Boston will be more than normally saturated with media. I would like to have a booth focused on OOo and possibly more. I have not checked but am checking now it Sun is planning a booth that would include OOo. If you are interested in helping out with managing the booth, let us know by responding to the [EMAIL PROTECTED] list. As of right now, I am considering going to this, however I cannot make a total commitment to it yet. What is available to get there? If I go, I will more than likely drive, even though it is 16-18 hours one way. If I do drive it will allow me to bring 3 computers total. One running Suse Linux, one with Windows Media Edition 2005, and a laptop with XP. If it is needed, since this conference is a Linux one, the laptop could have Suse Installed for the conference but the other cannot. What we would need besides your presence: * collateral * cdroms * banner * t-shirts * giveaways? * anything else? I can burn 50 to 100 CDs for this, these can go even if I cannot make it. What would be really great is if we could do a demo of OOo there. We need a professional demonstration of what OOo is and what it does. If you want to help here, please! Be creative, be original, and make it fun :-) The basic idea: A presentation or scripted demo that demonstrates OOo's ease and power. If someone can create the demo's in Impress, it would not be a problem to run it on one of the above mentioned machines. Best Louis Please keep in mind, I am not 100% sure I can make it to this, but I am trying to work everything out. James Walker Central US MarCon
Re: [marketing-events] LWE Boston
Louis Suarez-Potts wrote: LinuxWorld Expo Boston is coming soon: 3-6 April. I think it is very important that OOo be fully represented there. Not only is Massachusetts leading the fight for the government use of the opendocument format, which OOo uses, but a lot of media attention has been focused on that fight. I figure the LWE this year in Boston will be more than normally saturated with media. I would like to have a booth focused on OOo and possibly more. I have not checked but am checking now it Sun is planning a booth that would include OOo. If you are interested in helping out with managing the booth, let us know by responding to the [EMAIL PROTECTED] list. What we would need besides your presence: * collateral * cdroms * banner * t-shirts * giveaways? * anything else? Books about OOo, for example the Getting Started and Writer Guides from OOoAuthors (and others if they are published in time), GRSingleton's Users Guide, and commercially-published books which you can get free from the publishers if you know who to ask. Regards, Jean
