OK, thanks for the info. I'll be interested to read a summary of the campaign when WMF is in a position to create one, which I'm guessing might be in January or February.
I could ask more questions, but I think that I'd better retreat back into my digital cave. I have a UI project calling my name! Thanks for the rapid responses to questions and comments. Pine On Thu, Dec 1, 2016 at 9:53 PM, Joseph Seddon <jsed...@wikimedia.org> wrote: > More than it represents a feasible concept that can be significantly > improved upon. Reducing it's footprint, improving the look and feel so that > it reduces its impact on the page. > > With regards to user appeals with photos: > 1) They are notoriously difficult to be successful. We spent a whole year > trying to beat Jimmy's face and Brandon was the only one who ever came > close. > 2) our banners follow closely trends on the wider web. Donor preferences at > the moment seem to follow an image-lite experience. We tried last year > reintroducing info graphics or pictures only to remove them again. Its an > area we regularly reassess to see if our readers tastes have changed. > > Seddon > > On 2 Dec 2016 06:17, "Pine W" <wiki.p...@gmail.com> wrote: > > > Hi Seddon, > > > > By "And in this instance although the test was successful, we had decided > > that > > although a winner, it was the lessons to take away that were more > > important. From there we hope to arrive at a banner that draws from the > > success but is delivered in a way that is easier on the eye." are you > > saying that > > you've decided to discontinue the inline fundraising but will use lessons > > learned > > from it to design banners? > > > > By the way, I thought that some of the WMF folks on Facebook had a good > > idea when they suggested the "I <3 Wikipedia" frames on peoples' profile > > pictures. That brings to mind that in a previous round of fundraising > that > > WMF > > had banners with Wikimedians' photos and some fundraising messages that I > > believe were written by them. Perhaps you could consider bringing back > > a version of that campaign. > > > > I believe that there is some tradeoff in the length of the campaign and > the > > boldness of the fundraising, so to a certain extent I'm reluctantly > willing > > to accept bold fundraising if that means that the campaign ends sooner. > > > > I feel strongly that the campaign should stick to 100% of its stated > > target, > > not intentionally overshoot the target for purposes of padding the > > reserves. When WMF says that its goal is $X, then it should end the > > campaign when it has high certainty that it has reached $X. If that means > > that a campaign ends a week early, so much the better. > > > > Thanks, > > > > Pine > > _______________________________________________ > > Wikimedia-l mailing list, guidelines at: https://meta.wikimedia.org/ > > wiki/Mailing_lists/Guidelines > > New messages to: Wikimediafirstname.lastname@example.org > > Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, > > <mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe> > _______________________________________________ > Wikimedia-l mailing list, guidelines at: https://meta.wikimedia.org/ > wiki/Mailing_lists/Guidelines > New messages to: Wikimediaemail@example.com > Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, > <mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe> > _______________________________________________ Wikimedia-l mailing list, guidelines at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines New messages to: Wikimediafirstname.lastname@example.org Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, <mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe>