The problem with the philosophy of "building out" is that you never make any money...
Don't just "take orders" -- learn to actually sell -Charles ------------------------------------------- WiNOG Wireless Roadshows Coming to a City Near You http://www.winog.com -----Original Message----- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Joe Laura Sent: Tuesday, December 19, 2006 9:27 AM To: WISPA General List Subject: Re: [WISPA] building out I agree with Peter as well. That being said with the lower cost of gear today its much cheaper to build out for a select few without loosing money. Then you have another area to sell deep in. Superior Wireless New Orleans,La. www.superior1.com ----- Original Message ----- From: "Matt Liotta" <[EMAIL PROTECTED]> To: <[EMAIL PROTECTED]>; "WISPA General List" <[email protected]> Sent: Tuesday, December 19, 2006 9:00 AM Subject: Re: [WISPA] building out > I fully agree with Peter. > > -Matt > > Peter R. wrote: > > Tom, > > > > My limited exposure has a different perspective: > > > > It is easier to keep building out instead of selling deep. A > > prospect comes to the WISP with a $400 per month pipe and the WISP > > builds to him. There is the hope (and the hype) that this prospect > > will be the first of many - and the footprint is extended. > > > > I don't see fiber providers selling deep. I don't see many WISP > > selling deep either. The cash flow comes from filling the pipe. > > > > That's my 2 cents. > > > > Peter @ RAD_INFO, Inc. > > > > > > Tom DeReggi wrote: > > > >> Mac, > >> > >> Great insight. But the truth is we are not just wireless alcholics > >> with an addiction to build. There is a reason we (WISPs) keep > >> building. The reason is.... after considering the impact the new > >> tower build would have, we can truthfully look at the big picture > >> and say that our company is better off with the tower than without, > >> from an evaluation/financial point of view. If a move brings a > >> company in a positive direction, why not do it? The new tower > >> never costs as much as the early ones. Everytime a new tower is > >> built, new opportunity gets created, but old costs get shared, such > >> as the upfront fixed costs of backbone transit bandwdith and > >> primary overhead office staff. In this business, its hard to stay > >> small. > >> > >> Tom DeReggi > >> RapidDSL & Wireless, Inc > >> IntAirNet- Fixed Wireless Broadband > >> > > -- > WISPA Wireless List: [email protected] > > Subscribe/Unsubscribe: > http://lists.wispa.org/mailman/listinfo/wireless > > Archives: http://lists.wispa.org/pipermail/wireless/ > -- WISPA Wireless List: [email protected] Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: [email protected] Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
