That's because the game felt unfinished and has multiple issues. Ads on
some official servers are not what's causing the player drop.

Things like joining the server and having it "freeze" on a loading screen
because the server is running the wrong map group or whatever other issue.
That does not give a good impression. Then there's also the max player
count issues and map downloading not providing good feedback to the players.

Perhaps we could say official servers being the focus is providing a more
stale game... but we don't have access to valve's stats so we don't know
what kind of percentage of players do not use the server browser. Really
though this game was made around small non customizable matches. This is
the entire game on consoles. Yes, PC has servers with a bigger player cap
and more mod options but it does not seem to be made for that as a whole.
Just look at all the complaints on this mailing list.

On Sun, Sep 2, 2012 at 9:44 PM, Russell Smith <[email protected]>wrote:

>  Is it?  The player counts aren't looking too good.
>
>
> http://steamgraph.net/index.php?action=graph&jstime=1&appid=730q10q240&from=1345532400000&to=End+Time
>
>
> On 9/2/2012 6:27 PM, 1nsane wrote:
>
> Don't forget that Valve already tried adding ads to their games. But that
> did not work out:
> http://kotaku.com/241766/ads-hit-counter+strike
>
>  This time however it did work out, from the looks of it.
>
> On Sun, Sep 2, 2012 at 8:59 PM, Russell Smith 
> <[email protected]>wrote:
>
>> If the official Valve sanctioned experience is one in which you're forced
>> to watch a Pinion ad every time you want to play a game why exactly does
>> this game have a price tag attached to it?
>>
>> Splitting up the matchmaking into official and community pools is already
>> salt in the eye to those of us trying to run communities. But letting an
>> advertising agency run official servers held above all of our community
>> servers is shady as fuck for a game that you're charging money for.
>>
>> _______________________________________________
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>> [email protected]
>> https://list.valvesoftware.com/cgi-bin/mailman/listinfo/csgo_servers
>>
>
>
>
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