For the last couple of days, the company that hosts my dmargulis.com 
domain has been undergoing a distributed denial of service attack. 
Needless to say, this threw their thousands of hosted customers into a 
general state of agitation. Add to that the fact that their service 
ticket system runs on their own servers and that there is no way to 
contact the company by telephone, and you have a potential customer 
dissatisfaction nightmare.

But they got out in front of the issue with spot-on technical 
communication. Then sent an email (from outside their network) to 
customers pointing them to an emergency status page they set up (outside 
their network, so it would be available) and then they kept that status 
page updated.

See http://daspstatus.com/ for an example of thinking on your feet in an 
emergency and keeping customers apprised of what's going on.

Dick
http://ampersandvirgule.blogspot.com/

PS: To those of you who advocate hosting your blog on your own domain 
instead of blogspot, etc., this incident provides a good reason not to 
do that.


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