Re: [IxDA Discuss] The state of UI/UX employment.

2010-02-25 Thread mark schraad
I hope this is not too much of a tangent... Over the last month I have probably looked at close to a hundred resumes. This is only partially specific to the Chicago area, but there is a ton of talent out there. There are a lot of folks with excellent educational background, wonderful experience an

Re: [IxDA Discuss] The state of UI/UX employment.

2010-02-21 Thread mark schraad
I think this discussion board has become the default and go to posting venue. On Sun, Feb 21, 2010 at 2:28 PM, Vicky Teinaki wrote: > Still, it's a good sign for recent grads - up until recently there's been > the experience catch-22 with jobs (most of those advertised up until now > have been fo

Re: [IxDA Discuss] How to Get People to Answer Honestly

2010-02-19 Thread mark schraad
no problem on the vagueness... I might suggest have some casual conversations with both docs and nurses about how they talk with clients. This is not for process or method, but to set realistic expectations. I think you will find that people aren't wholy forthright even when their health is at sta

Re: [IxDA Discuss] How to Get People to Answer Honestly

2010-02-19 Thread mark schraad
Not having any idea the context or what you are asking (so your mileage may vary)... I have had great luck with setting the stage in interviews for folks to tell a story. Especially when we can get that person's story to reveal the answers to those questions. I think often times the worse thing yo

Re: [IxDA Discuss] Personas: how many is too many?

2010-02-17 Thread mark schraad
will not. Those (not) often need to come to those conclusions on their own. It's better if they have that realization while working with you. Mark On Wed, Feb 17, 2010 at 8:39 AM, mark Schraad wrote: > One way to aproach this is to have them prioritize them... Look at cost for > all

Re: [IxDA Discuss] Personas: how many is too many?

2010-02-17 Thread mark Schraad
One way to aproach this is to have them prioritize them... Look at cost for all... And for a few, and make the decision together. If it's worth it to them... And they will pay for them... Then let the process reveal what works best. Sent from my iPhone On Feb 17, 2010, at 6:17 AM, charl

Re: [IxDA Discuss] the UX Canon

2010-02-12 Thread mark schraad
'Writing for Social Scientists' is probably the best book I've found on that topic (and I need plenty of help) - comes with a boatload of common sense. Not just ancient rules and protocals based upon tradition (Howard S Becker). ___

[IxDA Discuss] the UX Canon

2010-02-11 Thread mark schraad
Will and Dave have done a fantastic job of assembling a really high impact group of books. By that I meant, they did not throw every book in the lot... but assembled a manageable list of really high impact readings... certainly the core of what is needed. http://blog.semanticfoundry.com/2010/02/11

Re: [IxDA Discuss] Enterprise IT UI Strategy

2010-02-11 Thread mark Schraad
A single strategy will likely fail Brandon. Context is so crucial to what we do. It over regulary usurps cosistancy. Of course I am being somewhat pedantic... But it's worth setting realist expectations for that strategy. Mark Sent from my iPhone On Feb 10, 2010, at 8:51 AM, Brandon Ada

[IxDA Discuss] JOB: full time UXA roles: CHICAGO

2010-02-09 Thread mark schraad
I have some new positions opening up and wanted to get the word out beyond interaction10 Mobile team: I have three full time contract positions opening up in my group. These are set to be 3 months but could be extended. I plan to hire these with the intent to convert to full time employee. These

Re: [IxDA Discuss] Usability: HipHopMuseum.or or NMOH.org

2010-02-09 Thread mark schraad
seriously, you guys all think this decision should be made with single opinions? What do the fans and creators of hiphop think? Maybe someone should ask them? On Mon, Feb 8, 2010 at 10:49 PM, Leon Barnard wrote: > Guess they strip out the plus sign (why?). Once more, "plus 1". > > > . . . . . .

Re: [IxDA Discuss] iPad.

2010-01-28 Thread mark schraad
its also worth noting that while the market may be narrower than say an iPhone or iPod, the OEM potential is huge. On Wed, Jan 27, 2010 at 5:19 PM, Luke Wroblewski wrote: > Since no one has brought it up yet... I'll go. > > Overall what was expected. The big innovation for me is all this stuff >

Re: [IxDA Discuss] iPad.

2010-01-28 Thread mark schraad
> > > > Basically I think it may be an awesome new form of computing, but have > serious doubts that it's the ultimate e-book product. > > - Loren > > This is at the core of my issue regarding the kindle, and why I don't have one. I have little use for yet another dedicated device that I have to lu

Re: [IxDA Discuss] iPad.

2010-01-28 Thread Mark Schraad
everything is widescreen if you adjust the height (and put controls there). Sent from my iPhone On Jan 28, 2010, at 8:06 AM, James Page wrote: I think one issue is that it is not widescreen. If it about consuming media shouldn't the device be wide screen for movies. Is it a good user e

Re: [IxDA Discuss] iPad.

2010-01-27 Thread mark schraad
I think its pretty cool. The name is fine... however expected and undramatic. As for the ap and iphone OS and interface working on a pc platform - we will have to play and watch as it grows and evolves. I do think we are seeing the next successful model of software distribution with the p

Re: [IxDA Discuss] Age vs Date of Birth in sign up form

2010-01-22 Thread mark schraad
birthdate and drivers license = all access... through in the social and it gets even scarier On Fri, Jan 22, 2010 at 4:23 AM, Jarrod Lombardo wrote: > Wow, I'm surprised by the number of people that consider birth date > private information. Since one's birth date and much of one's > address hist

Re: [IxDA Discuss] JOB: User Experience Designer / Product Owner - Spil Games, Hilversum, The Netherlands

2010-01-22 Thread mark schraad
Kim... FANTASTIC job title! On Fri, Jan 22, 2010 at 3:37 AM, kim van Poelgeest wrote: > Tasks and Responsibilities: > > Whether it is discussing concepts or creating designs, SPIL GAMES > offers abundant challenges for a strong specialist in the web design > field, and we are seeking a candidate

Re: [IxDA Discuss] 1 Year Masters Course in Interaction Design

2010-01-19 Thread mark schraad
l down. Hugh Griffith User Interface Designer On Tue, Jan 19, 2010 at 9:51 AM, mark schraad wrote: Hugh, We have more than 30 IA's (we call them UXA's) in our group and close to 75% have graduate degrees in Interaction design, HCI or an MBA. It is not a critical criteria

Re: [IxDA Discuss] 1 Year Masters Course in Interaction Design

2010-01-19 Thread mark schraad
Hugh, We have more than 30 IA's (we call them UXA's) in our group and close to 75% have graduate degrees in Interaction design, HCI or an MBA. It is not a critical criteria in our hiring process, but it's sure become the norm amongst those able to show ability, experience and knowledge. D

Re: [IxDA Discuss] [anthrodesign] Norman replies to Nussbaum

2010-01-03 Thread mark schraad
Analysis of history (such as Norman's essay) tells what approach has been used most frequently, but it fails to answer the implied question of 'what is the best approach?' Everett Rogers (diffusion of innovation) provides significantly more insight into what makes products successful. In an

Re: [IxDA Discuss] are we an early indicator of economic recovery?

2009-12-18 Thread mark schraad
On Dec 18, 2009, at 7:25 AM, Bill Barranco wrote: Your industry segment is very, very small, however important you people think you are, not sure I am reading this the way it was intended... but not a particularly inviting request to apply. > Mark but very very much on the front edge. I

[IxDA Discuss] are we an early indicator of economic recovery?

2009-12-18 Thread mark schraad
I've been watching the job announcements on this forum and there seems to be an uptick in the last couple of months. My theory is that skill sets in high demand can be an early indicator of economic recovery. I am measuring this based upon salary and my perception of unemployment in amongst

Re: [IxDA Discuss] The Ahistoricity of Interaction Design

2009-12-14 Thread mark schraad
it isn't. It's about par for the kind of material any undergraduate can expect to confront at any university worth the name, and if you have a problem with that, mark schraad, then maybe you should consider that the prob

Re: [IxDA Discuss] The Ahistoricity of Interaction Design: Tangent to: Where we fail as a profession

2009-12-13 Thread mark schraad
Dave, I fundamentally disagree with what I read as the underlying premiss of this statement. On Dec 13, 2009, at 9:45 AM, dave malouf wrote: Just look who is writing our books today (and no offense to any of them, as I have deep respect): Both Kolko and Saffer who I feel have made the best at

Re: [IxDA Discuss] The Ahistoricity of Interaction Design

2009-12-13 Thread mark schraad
well... Stylistically... I wish I was that impressed with myself and my vocabulary. Serious attempts at hair splitting specificity throw roadblock in front of the reader. Plain speak please... that is if your intended audience is the broader section of designers... and not the intellectua

Re: [IxDA Discuss] Search interface design and usability

2009-12-08 Thread mark schraad
pick up a copy of peter morville's Ambient Findability ... it's a quick read chocked full of great information. * http://www.amazon.com/Ambient-Findability-Peter-Morville/dp/0596007655/ref=sr_1_1?ie=UTF8&s=books&qid=1260223795&sr=8-1 * On Mon, Dec 7, 2009 at 11:48 PM, Sam McLeod wrote: > I have

Re: [IxDA Discuss] Dustin Curtis, UX Design, and American Airlines

2009-11-24 Thread mark schraad
carefully. Mark On Tue, Nov 24, 2009 at 10:56 AM, Christian Crumlish wrote: > > > On Tue, Nov 24, 2009 at 8:23 AM, mark schraad wrote: > >> I think there is a constructive string worth pursuing here. Many many many >> designers (ux, ixd, ai, whatever) operate within

Re: [IxDA Discuss] Dustin Curtis, UX Design, and American Airlines

2009-11-24 Thread mark schraad
I think there is a constructive string worth pursuing here. Many many many designers (ux, ixd, ai, whatever) operate within large organizations, and many do it with a chip on their shoulder. And while counter productive, to some extent, when no one in that organization is listening, who can blame t

Re: [IxDA Discuss] Should an e-commerce design agency test the usability of its own designs?

2009-11-10 Thread mark schraad
I think there is great benefit to having an independent (person or group) do the testing of a design. I also think there is benefit to having product managers generate the use cases designers work to solve for. Additionally, having the back end development team do the QA is troublesome.

[IxDA Discuss] office interface presentation

2009-11-04 Thread mark schraad
A while back there was a link posted for a presentation. The director of UX for microsoft office was showing the various iterations that the UI went through and it was captured on video. I've lost the bookmark and wondered if anyone else had it, or remembered where the video is posted. Much thanks

Re: [IxDA Discuss] new book alert

2009-10-29 Thread mark schraad
I guess the title would help... the Design of Business here is a link: http://www.amazon.com/Design-Business-Thinking-Competitive-Advantage/dp/1422177807/ref=sr_1_1?ie=UTF8&s=books&qid=1256837556&sr=8-1 On Thu, Oct 29, 2009 at 5:09 AM, mark schraad wrote: > I picked up Rog

[IxDA Discuss] new book alert

2009-10-29 Thread mark schraad
I picked up Roger Martin's new book just as it was released last week. I am only 65 pages in (about a third) but it is already one of the most insightful books I have read in recent years. It speaks to understanding why designers scare the hell out of business folks. Yes.. it is sort of a business

Re: [IxDA Discuss] Outsourced sketch > wireframe service?

2009-10-08 Thread mark schraad
I have seriously thought about hiring a staff of pure wire framers. Sort of how I envision drafters or the folks that run autocad at large architecture firms. Except that we often have so many conditions, I need the designer that thought through and designed them to detail them as well. I a

Re: [IxDA Discuss] Defining a UX vision

2009-10-06 Thread mark schraad
The Harvard Business Review has a couple of excellent papers on building elevator pitches. Or you could use this if you are in a hurry: http://www.alumni.hbs.edu/careers/pitch/ Mark On Tue, Oct 6, 2009 at 10:26 AM, Peter Merholz wrote: > Henning Fischer, design strategist at Adaptive Path, w

Re: [IxDA Discuss] Book: Thoughts on Interaction Design

2009-10-04 Thread mark schraad
I totally agree. Jon routinely takes on difficult and thoughtful topics that most all other design authors sidestep or avoid. Very good stuff and worth the time to read it. Mark On Oct 4, 2009, at 1:09 PM, Charles B. Kreitzberg wrote: Hi: I picked up a copy of this book at the first IxDA

Re: [IxDA Discuss] Article on Number of Usability Test Participants

2009-10-02 Thread mark schraad
I am dumbfounded... wow. On Oct 2, 2009, at 12:42 PM, Thomas Petersen wrote: I really don't in general see the usage of testing during the design process. Welcome to the Interaction Design Association (IxDA)! To post to this li

Re: [IxDA Discuss] [JOB] Principal UxA %u2013 Chicago, FTE only.

2009-10-01 Thread mark schraad
correction: was typing on the train... mark (dot) schraad (at) searshc (dot) com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=46261 Welcome to

[IxDA Discuss] [JOB] Principal UxA – Chica go, FTE only.

2009-10-01 Thread mark schraad
I am looking for a seasoned Use Experience Architect that has worked in ecommerce for at least five years. This role requires extensive knowledge of cart and checkout and experience with POS and back end payment technologies. Specifically, understanding both the non-technical (cultural) as well as

Re: [IxDA Discuss] Toward a search dominant wayfinding paradigm (worth it?)

2009-09-29 Thread mark schraad
On Tue, Sep 29, 2009 at 1:59 PM, Andrew Hinton wrote: > > In fact, Search, done well, is essentially dynamic, custom browsing. > That in it's self is rendering 'sense of place' as a less than effective a metaphor. Welcome to the I

Re: [IxDA Discuss] Plurality of Voice

2009-09-28 Thread mark schraad
I want all of it. The good, the bad, the lame, the arrogant, simple minded, the pedantic, the long winded and the short snarkiness. This forum is about throwing your views out there. There are some week, some months even that I don't have time to respond to anything... other days I have a (seemingl

Re: [IxDA Discuss] Unusable things

2009-09-28 Thread mark schraad
my bad... this posted to the wrong conversation. On Mon, Sep 28, 2009 at 1:50 PM, mark schraad wrote: > I want all of it. The good, the bad, the lame, the arrogant, simple minded, > the pedantic, the long winded and the short snarkiness. This forum is about > throwing your views

Re: [IxDA Discuss] Unusable things

2009-09-28 Thread mark schraad
I want all of it. The good, the bad, the lame, the arrogant, simple minded, the pedantic, the long winded and the short snarkiness. This forum is about throwing your views out there. There are some week, some months even that I don't have time to respond to anything... other days I have a (seemingl

Re: [IxDA Discuss] Toward a search dominant wayfinding paradigm (worthit?)

2009-09-24 Thread mark schraad
As a somewhat interesting tangent... when I was working in portal world we introduced vertical or channel specific search. As almost an after thought we included sponsored links. The revenue stream turn out to be wildly beyond our expectations. Were we new to the indexing process... and as we got b

Re: [IxDA Discuss] Shop or Buy?

2009-09-22 Thread mark schraad
Shop and buy are two different, but connected activities. (I realize that does not answer your questions, but it is important as you move towards your decision). Mark On Tue, Sep 22, 2009 at 7:18 AM, Sachin Ghodke wrote: > What is the appropriate button to use on the product detail page when > th

Re: [IxDA Discuss] nice read: On Apple's connection with the consumer

2009-09-22 Thread mark schraad
On Tue, Sep 22, 2009 at 11:57 AM, Jack Moffett wrote: > > Exactly! I've spent my entire career (so far) working on such problems. > There is a big difference between designing for the general populace > (consumer products and the majority of web services) and designing for a > specific domain. I

Re: [IxDA Discuss] How trendy is UCD? Are we critical enough about it?

2009-09-13 Thread Mark Schraad
user centered does not mean the designer only considers the user to the exclusion of all other concerns... and it never has. consider this... which is the larger struggle for the typical designer... not considering the user, or only considering the user. I rarely see the later. why fight TH

Re: [IxDA Discuss] How trendy is UCD? Are we critical enough about it?

2009-09-12 Thread mark schraad
Here is a case study available at the DMI site: http://www.dmi.org/dmi/html/publications/casestudy/ fullabstract_dmicase.jsp?itemID=DMC9994025 I have to admit I have not read it. But I have absolutely no interest or use for tightly wound process... even if they are user centered. Again, fo

Re: [IxDA Discuss] profit centered design

2009-08-31 Thread mark schraad
funniest post of the day... just awesome. I concur with your division of satisfaction. I be an outlaw as a result. Mark On Aug 31, 2009, at 5:46 PM, Scott McDaniel wrote: On Mon, Aug 31, 2009 at 6:30 PM, Mark Schraad wrote: maybe they are 'drinking the kool-ade' because they

Re: [IxDA Discuss] profit centered design

2009-08-31 Thread Mark Schraad
maybe they are 'drinking the kool-ade' because they are happy, well served customers. How sinister and evil is that? Mark Sent from my iPhone On Aug 31, 2009, at 1:20 PM, Charles Boyung > wrote: I think you just about hit the nail on the head here. Apple really does not care about what us

[IxDA Discuss] the user is blamed by default...

2009-08-30 Thread mark schraad
Just ran across one of my pet peeves. Putting the user at blame when they are not. I was trying to log on to manage some of our benefits. I use macs... we both do. Not a windows machine here. I used Safari... then tried Firefox (both up to date). I got this error message: Obsolete B

Re: [IxDA Discuss] UCD vs Design Again? Really?!? [was: We don't blah blah blah]

2009-08-30 Thread mark schraad
Todd makes a great point. The inclusion of the user is really an afterthought in any Agile discussions I've witnessed or been a part of. I understand that Jeff Patton (amongst others) has been moving in this direction, but I am unsure just how far and how successfully. It's important to differenti

Re: [IxDA Discuss] UX Presentation to the CEO?

2009-08-20 Thread mark schraad
Great stuff from Jennifer and David... I would like to add a couple of things (not specific to Navid's plight, but applicable to the situation): First, I hear a lot of designers reliving the story aloud, instead of telling a story to the specific audience. Our work and deliverables, must be specif

Re: [IxDA Discuss] Website UI competitive analysis

2009-08-17 Thread mark schraad
There are a couple of frameworks that can get you started... by the way this is often referred to as market research (different than marketing research) or competitive analysis. If you search/look for references towards SWOT (strengths, weaknesses, opportunities and threats) or Porter's five factor

Re: [IxDA Discuss] How could I deal with my ex-employer for not releasing the design work I\'d done?

2009-07-20 Thread mark schraad
The ugly reality here is that if you were an employee or a work-for-hire contractor you have no rights to access or show that work. Inherent in those relationship is ownership of your work, which you do not have. Even had you backed up all of your work locally, and they asked you to destroy those c

[IxDA Discuss] [JOB] User Experience Architects - Chicago - Sears Holdings

2009-07-14 Thread mark schraad
io of your best recent work will be reviewed. If this looks like an opportunity that suit you, email with cover letter and resume: Mark Schraad: Mark (dot) Schraad (at) searshc (dot) com and/or Tracy Hayes: Tracy (dot) Hayes (at) se

Re: [IxDA Discuss] Expression Blend 3.0 with SketchFlow Released Today

2009-07-11 Thread mark schraad
didn't say I did not understand why, or in a logical mind see that its appropriate in a free market... just said it bugs me ; ) On Jul 11, 2009, at 11:01 AM, Jared Spool wrote: On Jul 11, 2009, at 10:56 AM, mark schraad wrote: Joshua, David has a point: You have to realize that tho

Re: [IxDA Discuss] Expression Blend 3.0 with SketchFlow Released Today

2009-07-11 Thread mark schraad
Joshua, David has a point: You have to realize that those of us who are Apple users, being a segregated minority, are a little sensitive. We get a little touchy when they think they are being ignored. Even thought we opted to go with a non-standard platform because we like the convenien

Re: [IxDA Discuss] In 10 words or less, what is software design to you?

2009-07-03 Thread mark schraad
arranging code to perform a function on a computer On Fri, Jul 3, 2009 at 10:08 PM, Russell Wilson wrote: > At the end of a recent interview, the candidate asked me “What is software > design to you?” I can probably come up with a thousand different answers > but the one that popped into my min

Re: [IxDA Discuss] On tactile feedback, I just can't place the analogy here...

2009-06-23 Thread mark schraad
Because some mail servers and some aps break up the long urls and render them ineffective. Mark On Tue, Jun 23, 2009 at 5:17 PM, Francis Norton wrote: > Out of curiosity, why do people use URL shrinkers when posting to mail > lists? I like being able to inspect a URL before I click on it - > comp

Re: [IxDA Discuss] Design Training

2009-06-14 Thread mark schraad
John, Most successful design studios (print, web, ID, arch) are successful because they understand and have refined process. And by process, I don't mean an assembly line like process, but an understanding of what tools to apply to what situation. Most of those successful firms institutionalize thi

Re: [IxDA Discuss] Undergraduate Curriculum in HCI

2009-06-01 Thread mark schraad
Dave is quite bias regarding schools (and he should be). He is absolutely right on this point. Mark On Mon, Jun 1, 2009 at 2:25 PM, dave malouf wrote: > but out of the common undergraduate degrees out there, the one that > will prepare you the most as an IxD is NOT GD. Hands down industrial > d

Re: [IxDA Discuss] Bill Buxton just might be my design management hero

2009-05-01 Thread mark schraad
You can slice design into lots of small issues, skills, and knowledge sets... none of which are exclusive domains. I think Bill's point is that design is not one of those. While everybody relates to design and believes they have some capacity to design, not everyone has a comprehensive toolset. We

[IxDA Discuss] Bill Buxton just might be my design management hero

2009-04-30 Thread mark schraad
Holy cow, I wish that I had written this... http://www.businessweek.com/innovate/content/apr2009/id20090429_083139.htm?chan=innovation_innovation+%2B+design_top+stories Welcome to the Interaction Design Association (IxDA)! To post to

Re: [IxDA Discuss] Any NYC'ers see the planes flying low in Manhattan now?

2009-04-27 Thread mark schraad
its part of a photo op - says the wsj On Mon, Apr 27, 2009 at 10:11 AM, Rich Rogan wrote: > Any NYC'ers see the planes flying low in Manhattan now? > > Looking for something on the news and there's nothing. > > Welcome to the In

Re: [IxDA Discuss] How does requiring fields affect completion rates?

2009-04-22 Thread mark schraad
You definitely are effecting the completion rate with the amount of information you ask for, the depth of its perceived privacy, and by requiring any or all of the information. Unfortunately, equally disruptive to the entire leads model is that leads with incomplete information are worth less, or w

Re: [IxDA Discuss] Online Advertising vs User Experience

2009-04-15 Thread mark schraad
Ankit. One of the problems you will likely encounter is both cultural (to the org) and semantic. Try to define what constitutes the user experience. And for a frustrating exercise, try to establish metric for that. Then, survey your stakeholders to determine what they think the user exper

[IxDA Discuss] titles and roles (VII)

2009-04-14 Thread mark schraad
As I followed the discussion about jobs, titles and tasks for the last few weeks I found myself changing the way I think about my role. And at the risk of a lot of eye rolling, I am going to throw out what I hope will provide some further insight and perspective. The official corporate job descrip

[IxDA Discuss] roles within a start up

2009-03-30 Thread mark schraad
This is just one person's perspective... specific to the narrow niche of tech start ups, but the perception held is still valid (we tend towards deep instances over aggregates don't we?). As an interaction designer, user experience designer, information architect or just a designer... where do you

Re: [IxDA Discuss] JJG's IA Summit 2009 Keynote

2009-03-29 Thread mark schraad
Hi Dave, Admittedly I kind of ignored that digression, not knowing much about the issue, and frankly not caring to know. Which is not at all meant to trivialize that part of the conversation... its just not mine. I know there is some old and apparently deep division amongst the two groups

Re: [IxDA Discuss] JJG's IA Summit 2009 Keynote

2009-03-29 Thread mark schraad
I fInally got to read Jesse's talk in its entirety. This is brilliant. This is how leaders speak. It spanks and critiques... but it presents vision, and challenge. And while it is very frank about short comings and under utilized opportunities... it open minded, humble, and optimistic. Read

Re: [IxDA Discuss] JJG's IA Summit 2009 Keynote

2009-03-27 Thread mark schraad
I think we all (on this board) wish there were companies that realized the importance of design and leveraged design as a strategic asset. On Mar 27, 2009, at 1:50 PM, Dru wrote: Funny. As I read that, I was thinking, "what about Apple". I wish there were more Apple-think companies and Ap

Re: [IxDA Discuss] $705k for redesigning a website???

2009-03-25 Thread mark schraad
The only 'reasonable' response to an RFP (IMO) is to chuck a huge number at it to see if they bite. Three reasons that folks put out an RFP: 1. They have no idea what they want and would like you to tell them for free. 2. They already know who will get the project, they just want qualifying price

Re: [IxDA Discuss] $705k for redesigning a website???

2009-03-24 Thread mark schraad
reminds me of the late 90's On Mar 24, 2009, at 10:13 PM, Russell Wilson wrote: Wow - see post/article here: http://www.dexodesign.com/2009/03/24/705k-for-redesigning-a-website/ This is for real (and maybe I'm the only one shocked about the price tag?) Russell Wilson Vice President of Pro

Re: [IxDA Discuss] job descriptions

2009-03-24 Thread mark schraad
The post is for an ID role, not an IxD... but the specifics of the job were not my point. As to the relevance of six sigma to design, or interaction design... I don't see much. It has a place if you are designing for manufacture (such as an industrial designer typically would). Unlike manufacturing

[IxDA Discuss] job descriptions

2009-03-24 Thread mark schraad
I was struck by how well this post was written (and what an amazing opportunity if you have the juice) and thought it worth sharing... I know there are lots of recruiters lurking here. No mention of rock stars or free lunches... and yet its pretty damn compelling. https://v2.projectix.com/

Re: [IxDA Discuss] Bowman leaves Google

2009-03-22 Thread mark schraad
When I was running my design group in the midwest, I was always fascinated by the two groups of clients we encountered. The first group being those that understood design and its potential to be a game changing influence in product development... the other being those companies that think o

Re: [IxDA Discuss] Bowman leaves Google

2009-03-21 Thread mark schraad
I find some issue with this argument. Re-applying solutions to new problems is not ideal. It goes to one of my pet peeves... applying solutions from books, that may or may not have a similar context or problem. I see MBA's and business owners reading books like 'Good to Great' and then enth

Re: [IxDA Discuss] Bowman leaves Google

2009-03-21 Thread mark schraad
Data driven business decisions (and the offshoot being discussed here - design decisions) is a significant movement… much of it being fostered from engineers and statisticians. The notion that we, the humans, do not need to know the why, but only what he data tells us to do is at the core o

Re: [IxDA Discuss] Joel Spolsky claims the "Program Manager" role does UI design... ????

2009-03-12 Thread mark schraad
Sometimes wireframes are the only thing we produce. If your CSS is properly developed... On Mar 11, 2009, at 8:37 PM, dave malouf wrote: If I never see "wireframe" as a deliverable again, I will be a happy man. The age of visio, omniograffle, axure, iRise, etc. I hope come crashing down (now

Re: [IxDA Discuss] Joel Spolsky claims the "Program Manager" role does UI design... ????

2009-03-11 Thread mark schraad
I need designers to be familiar with: business and revenue models project and product management SEO action script scalable front end development back end development database structures site metrics market research usability studies By familiar... I mean they have enough knowledge to work along

Re: [IxDA Discuss] A long page with scroll v/s Tabbed Page?

2009-03-11 Thread mark schraad
There was an article written about a year ago that discussed scrolling relative to 'the fold' published on boxes and arrows. I counted (through a dozen or so days of usability lab studies) that over 70 percent of our subjects almost immediately scrolled to the bottom of the age and then back to the

Re: [IxDA Discuss] Joel Spolsky claims the "Program Manager" role does UI design... ????

2009-03-10 Thread mark schraad
In my life I have met handful of people who could be a candidate for such a role. As a hiring manager or owner I could spend all of my time looking - and frankly, there many other tasks worthy of this time. To put this sort requirement out there as a standard would be irresponsible. It is a

Re: [IxDA Discuss] Joel Spolsky claims the "Program Manager" role does UI design... ????

2009-03-09 Thread mark schraad
So the theory is to cloak the designer as a program manager? Or did I twist that a bit? On Mar 9, 2009, at 3:42 PM, Russell Wilson wrote: "Lacking a program manager, your garden-variety super-smart programmer is going to come up with a completely baffling user interface that makes perfect

Re: [IxDA Discuss] Persona skeptics

2009-03-09 Thread mark schraad
This is quite an excellent point. Good marketers segment by desired attributes... the hacks use demo, socio and psycho graphics. Those later things are useful in determining how to reach, speak and market to the segments once they have been identified. Its exactly the same with design research. O

Re: [IxDA Discuss] Persona skeptics

2009-03-09 Thread mark schraad
Hi Megan... Talking with folks that I have know and have worked with across the country there seems to be less and less tolerance for 'ramping up' user research. Particularly in the online market, they need to react quickly... launch something and iterate based upon site (and other) metrics. I thin

Re: [IxDA Discuss] What music for interaction designers

2009-03-04 Thread mark schraad
Musak used to (they may still) offer a service that pumped white noise into the office rendering the open office concept much quieter. Basically it served to kill voices. You had to walk over and have conversations within a cube. There was also a noise curtain under development at one point. You pl

Re: [IxDA Discuss] Prototyping tools resources

2009-03-01 Thread mark schraad
There are a couple ways to approach contract design work ( a studio or agency working from the outside of the firm or client) and thus protoyping. In the first, you actually put the client, or someone from the client firm on the design team as a product manager and as a proxie contributor

Re: [IxDA Discuss] Do business objectives belong in personas?

2009-02-27 Thread mark schraad
I usually work with specifically grouped information in separate docs. Market research (competitive analysis etc), User needs and behaviors (including personas), and Biz requirements (sometimes including technical constraints, but sometimes its better as a fourth bucket). The reason I keep these se

Re: [IxDA Discuss] Do you work from a home office?

2009-02-25 Thread mark schraad
There are plenty of project that I can do at home. In fact there are some projects that I can do better at home. But by and large I work as part of an integrated team... and for many things I need to be here. Small details are important... and many times, my org sometimes operates like the borg...

Re: [IxDA Discuss] Initial engagement: question

2009-02-25 Thread mark schraad
Break the requests into two parts, the evaluations and then the re-design (or fix as you stated it). Let them know the extent of the evaluation and recommendation effort up front. Then, when you report back, weight the importance and include a scope of effort for the various items. If they buy into

Re: [IxDA Discuss] Wireframes, supporting documentation, and software choices

2009-02-20 Thread mark schraad
Ooops... thinking raster... hands typed vector... clearly a mind body conflict... On Feb 20, 2009, at 12:08 PM, Todd Zaki Warfel wrote: Um, Illustrator is vector. On Feb 20, 2009, at 11:38 AM, mark schraad wrote: I like Indesign as well... it handle vectors much better than illustrator

Re: [IxDA Discuss] Wireframes, supporting documentation, and software choices

2009-02-20 Thread mark schraad
I like Indesign as well... it handle vectors much better than illustrator... and handles type ultimately better than photoshop. I am much faster with the same results than in either omni or the other dedicated aps. We do a tone of iterative works so we often need to wireframe a section on top of to

Re: [IxDA Discuss] A business case for switching Mac

2009-02-19 Thread mark schraad
if it comes from Apple, software is relatively inexpensive the first time around, but when a new version comes out, you just buy it again, rather than upgrade. It is a slightly different pricing model that lowers the hurdle of switching platforms (in either direction btw). But they are fairly confi

Re: [IxDA Discuss] Should IxDA support a US National Design Policy?

2009-02-18 Thread mark schraad
This effort frustrates me. I really appreciate and applaud the effort that went into it. But items 2 and 3, while admirable, really have no business being on this list. They are not only political agendas but are highly charged and likely to sink the entire effort. These two items need, and are wor

Re: [IxDA Discuss] IxD Greats?

2009-02-18 Thread mark schraad
or Muriel Cooper. On Wed, Feb 18, 2009 at 11:05 AM, Nina Eleanor Alter wrote: > BTW- I haven't seen Joy Mountford or any other women mentioned... and I > know there were a couple of other ladies in the 'ol-skool PARC and Apple UI > teams. > > We've got lots of men and Americans, women? Intl? > >

Re: [IxDA Discuss] Terms Every IxD Should Know

2009-02-17 Thread mark schraad
Great clarification David. On Feb 17, 2009, at 5:25 AM, david farkas wrote: I personally try to avoid the term affordance due to the misrepresentation of affordance and perceived afforadance. Mentioning the two even though they can fill books of their own would be benefitial. Also concepts on

Re: [IxDA Discuss] Talk to the Hand: Dan Saffer and gestural interfaces, by Andy Polaine

2009-02-14 Thread mark schraad
Its easy to get into a semantic discussion here, but from the point of view of a business person and researcher... with a back ground in design, there are times when the distinction between service and product are not helpful. A product, after all is the physical portion of a service. I can

Re: [IxDA Discuss] Use of colon

2009-02-12 Thread mark schraad
not so much... On Feb 12, 2009, at 5:20 PM, Jared Spool wrote: Unless you have a partial colonectomy, which, of course, leaves a semi-colon. [Somebody had to say it] Welcome to the Interaction Design Association (IxDA)! To

Re: [IxDA Discuss] CSS Wizard tools

2009-02-11 Thread mark schraad
A bit off the topic, but interesting non the less... The wall street journal experimented with an interesting customization model a few years ago. But instead of styling, they actually allowed you to collect topical departments and other site elements, arranging and ordering them the way you want.

Re: [IxDA Discuss] all small or add caps?

2009-02-08 Thread mark schraad
When you are working with brand and marketing (of which logos and corporate identity are a part of), breaking from the norm is very very powerful. Throw out the old english teacher rule book and make decisions that empower the brand and match it to your targeted audience. There are plenty o

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